Programmatic

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TimeOne

Presentation of Business Activity

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REAL TIME RESULTS

TimeOne – Programmatic is the transversal division dedicated to Programmatic Marketing. Responsible for Media Trading and the centralisation of technologies, it serves the different divisions of the group and acts as a one-stop shop for programmatic media.

Vision and values

  1. Storytelling
    Storytelling for campaigns in order to maximise the effectiveness of the media.
  2. Multi-Channel
    Display, Social, Mobile, Native, Video and Email.
  3. Transparency
    Sharing of learning and support throughout all phases of the campaign.
  4. Premium
    Proprietary technologies: Dynamic Creative Optimisation (DCO) / Predictive Algorithms / DMP / etc.

For further information, contact us.

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TimeOne

Schematic representation of our expertise

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TimeOne

Client case study

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VINCI Immobilier— the real estate subsidiary of the VINCI Group—the world’s leading concessions-construction group, draws on over 20 years of experience in the residential and corporate real estate sectors.
Find out more about VINCI Immobilier

Key issue

Business development campaign seeking to bring qualified traffic into a Vinci promotional campaign.

Delivery area: Delivery by geolocation to 13 French regions.
Business model: CPM
Response: Test&Learn on topic-based delivery and use of 3rd Party Data. Use of HTML5 banner format.

 

Results

+ 3,000,000 impressions for identified targets
+ 100% of traffic conforming to client KPIs
+ 1,700,000 unique users reached